The Empire Strikes Back

As was reported yesterday, Sony made a rather timely and somewhat scathing attack on Microsoft's XBox 360 console, labelling it as console that wouldn't last.

As expected, Peter Moore bursts out of the stables at a gallop in order to trample over Peter Dillies' less than charitable remarks yesterday. "Sony is failing in Japan!" Peter Moore remarked in an interview with GameDaily (no relation).

"Sony’s getting outsold by what, 6-to-1?” he stated. “You can bet that Sony built a long-term business plan about being successful in Japan and that business plan is crumbling.

“I built a business plan for Japan but I don't think my expectations in Japan were anything close to what Sony's expectations are. They are failing.

"They're missing their plan by much more than I'm missing my plan."

Peter Moore, smug, as we like him!

Moore is also very confident that the XBox 360 will outstrip the achievements of its first Xbox outing - which let's face it, can not be the most difficult job in the world. Still, Moore uses this precarious position as a platform for rebuttal:

“I think the plan we have built, that calls for cost reductions in hardware, clearly gives us an advantage in price that actually allows us to get to lower price points much sooner than Sony will.

“They can have a 'ten-year plan' all they like, but it's executing that plan and getting to the mass market with price points that counts, and I feel a lot closer to being able to do that than they do right now.”

So my console is better than yours! Nerr!